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Capital Raising Machine Masterclass
The User Manual To Your Capital Raising Machine
Welcome! (2:55)
How We Raised $25,000,000 In 3 Years (3:21)
The Biggest Capital Raising Myth (2:20)
The Two Obstacles Every Capital Raiser Must Overcome (5:32)
Becoming An Effective Hunter
Why Hunting Sucks, But You Have To Do It (7:17)
4 Cs of Capital Raising (10:43)
2 Concepts That'll Change Everything + The Top 100 List (10:58)
The Equity Farm: Laying a Credible Foundation
Equity Farm: Credibility Overview (4:13)
Website Design: What's The Purpose? (6:37)
Website Design: The Most Important Terrain (10:32)
Website Design: Creating Clear Messaging (6:18)
Website Design: Effective Calls to Action (7:13)
Website Design: Supercharging Your Signup Form (5:56)
Website Design: All The Must-Have Sections (11:54)
Social Media Profiles and Google My Business (9:22)
CRM: ActiveCampaign Overview (9:14)
CRM: Tagging Contacts, Taking Notes, and Creating Lists (10:48)
CRM: Automations (7:57)
CRM: Campaigns (8:42)
CRM: Deal Management (5:24)
The Equity Farm: Planting Seeds to Overcome Obscurity
Overcoming Obscurity (6:43)
Personal Branding (6:25)
Paid vs Organic Traffic (3:49)
Content is King (7:05)
Evergreen vs. Temporary (4:35)
Which Platform Is Right For You? (8:49)
Podcasting: Guesting (8:18)
Podcasting: Hosting (8:32)
Hosting Live Events (4:45)
SEO Made Simple (12:07)
Lead Magnets (7:28)
Networking Online and In-Person (6:12)
Designing Your Zoom Studio (5:20)
Wine and Dine List (4:11)
Harvesting the Equity Farm: Nurturing Investors and Raising Capital
Harvesting Capital Overview (2:06)
Onboarding a Prospective Investor (15:33)
The Pitch (11:00)
Email: Onboarding Automation (12:01)
Email: Weekly Campaigns (9:55)
Investor Portal (5:08)
Designing the Marketing Package (12:40)
Sending the Investment Email (7:34)
The Investor Webinar (20:43)
Hosting the Live Q&A (7:21)
Cultivating Urgency and Scarcity (8:04)
The Magic of Follow Up (6:45)
Managing the Capital Raise Process (11:30)
Frequently Asked Questions
Website Goal: Email or Phone Call? (2:39)
How Capital Raisers Get Paid (10:30)
Bonus Resources
Student Website Reviews (29:55)
Passive Investing Made Simple Book
Lead Magnets (examples)
ActiveCampaign Deal Template
ActiveCampaign Automation Template
ActiveCampaign Investment Email Template
Prospective Investor Notes Template
Warm Letter Template
Sample Deal Deck (Marketing Package)
New Investor Pitch Deck
Capital Raise Tracker Spreadsheet
C.L.O.S.E.R. Pitch Script
Podcast Shows to Guest Appear On List
Pitching Yourself to Podcasts (Script)
Investor Webinar and Q&A Recordings
Suggested Reading List
SPECIAL OFFER: Pitch Deck Vendor
Investor Gift Boxes (5:27)
Small Group Coaching Recordings
10/6 - Logan Freeman Guest - Pitching (70:02)
11/3 Pitch Decks and CRMs
SEO Made Simple
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